Why is menu knowledge important for servers?

Menu knowledge is crucial for servers as it enables them to make informed and personalized recommendations to guests. When servers have a thorough understanding of the menu, including details about ingredients, preparation methods, and flavor profiles, they can guide customers based on their preferences or dietary restrictions. This not only enhances the dining experience for guests but also helps to build rapport and trust between the server and the customer.

Additionally, knowledgeable servers can highlight specials or pairings, suggest complementary items, and answer any questions that diners may have about the dishes. This level of service can lead to increased customer satisfaction and potentially higher tips, making menu knowledge an essential skill in the restaurant industry.